Yes Bank Launches 'Yes vibez' Savings Account Tailored for Gen Z

Why in the News?

**Yes Bank** has launched a specially curated savings account named **'Yes vibez'** targeted at Gen Z and young customers, introducing features designed around modern digital and spending habits.

Key Features / Major Points:

- Cashback & Rewards:

- Offers up to **₹12,000 cashback** on debit card spends.

- Up to **₹3,000 in rewards** on UPI merchant transactions.

- Comprehensive Benefits (Worth up to ₹22,000):

- Complimentary Demat and trading account via Yes Securities with **zero brokerage charges for the first year**.

- **First-year free Fixed Deposit (FD) backed credit card**.

- Customised Debit Cards & Zero Fees:

- The account operates on a **zero service charge** model.

- Offers multiple debit card variants, including personalised photo/display picture (DP) options and wellness benefits like gym access and health assessments.

- Industry Context:

- Similar youth-focused accounts exist across the banking sector, such as Bank of Baroda's **bob Yuva Connect** and Indian Overseas Bank's **IOB YUVA Connect**, which require no minimum balance.

Static GK Facts:

- Yes Bank:

- Founded: **2004** (Co-founded by Rana Kapoor and Ashok Kapur).

- Headquarters: **Mumbai, Maharashtra**.

- Current Managing Director & CEO: **Prashant Kumar**.

- Peer Youth Banking Schemes:

- Bank of Baroda — *bob Yuva Connect* (for ages 16 to 29).

- Indian Overseas Bank — *IOB YUVA Connect*.

One-Liner Quiz (All Competitive Exams):

Q: Which bank has recently introduced the 'Yes vibez' savings account specifically designed for Gen Z customers?

A: Yes Bank

Q: What is the maximum cashback offered on debit card spends under the Yes vibez account?

A: Up to ₹12,000

Q: Who is the current Managing Director and CEO of Yes Bank?

A: Prashant Kumar

Q: Where is the corporate headquarters of Yes Bank located?

A: Mumbai, Maharashtra

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